CINCINNATI—April 23, 2021 – The Cincinnati USA Regional Chamber, in partnership with AGAR, ArtWorks, Brave Berlin, and the Carol Ann and Ralph V. Haile, Jr. Foundation, released the BLINK® 2019 Economic Impact Report this month announcing record breaking results surpassing its inaugural year in 2017.
In October of 2019, Cincinnati’s art and light phenomenon, BLINK®, attracted over 1.2 million attendees resulting in a total combined economic impact of $86.7 million and supported 1,015 jobs earning a total of $28.3 million dollars.
BLINK transformed the Cincinnati region into an outdoor art phenomenon with 100 installations including large-scale projection mappings, murals, and interactive light sculptures (projection mapping is the art of turning unusual or irregularly shaped objects – such as buildings – into a video projection surface).
The four-day event featured 42 projection mappings, 38 interactive installation locations, and 17 murals stretching across 30 city blocks, two states and a river. BLINK’s inaugural event in October of 2017 spanned 20 Cincinnati blocks and was experienced by more than one million visitors, the largest gathering of people ever in downtown Cincinnati and Over-the-Rhine until 2019.
The full report outlines the economic impact of BLINK, including its overall digital reach, survey results, and scope of events. For the detailed impact BLINK had on the Cincinnati region in 2019 download the full report here (PDF).
The BLINK team is excited about the City of Cincinnati’s commitment to fund BLINK in 2022 and will be working to announce plans for our return in the coming months.
BLINK is produced by Agar, ArtWorks, Brave Berlin, the Carol Ann and Ralph V. Haile, Jr. Foundation, and the Cincinnati USA Regional Chamber.
ArtWorks is an award-winning Greater Cincinnati nonprofit that transforms people and places through investments in creativity. The organization collaborates with community organizations and residents, businesses, governments, foundations and nonprofits to build creative works of art that bolster the region’s global reputation as an arts destination. ArtWorks employs professional artists who inspire and mentor diverse teams of youth, ages 14-21, helping them build 21st century career-readiness skills. These teams have completed more than 12,500 public and private art projects in its 25 years, including more than 200 permanent outdoor murals.